It's a jungle out there...
Cut through the haze and gain illumination.
Insights on Insight
“A point of view can be a dangerous luxury when substituted for insight and understanding.” – Marshall McLuhan
“The best vision is insight.” – Malcolm Forbes
“There is nothing so terrible as activity without insight.” – Johann Wolfgang von Goethe
“The goal is to transform data into information, and information into insight” – Carly Fiorina
Loyal customers are five times as likely to repurchase, five times as likely to forgive, four times as likely to refer, and seven times as likely to try a new offering.
What is customer loyalty? It is not just about purchasing behavior. If is a deeply held commitment to re-buy or re-patronize a preferred product consistently in the future, thereby causing repetitive same-brand or same brand-set purchasing.
It addresses the nexus of attitude and behavior.
Eye Tracking Research
Eye-tracking is a technology that allows you to understand what a person is really looking at while watching advertising, viewing design layouts, browsing a website, or looking at a shelf-set. It is the most objective method to measure a consumer's attention.
With eye-tracking you can easily test:
- Images (print ads, banners, etc.)
- Packages or product concepts
- Product shelf placement
Our survey engine utilizes eye-tracking and other neuromarketing technologies to allow you to cross-analyze consumers' explicit responses with their non-conscious reactions to give you the most reliable insights.
DataChat is a conversational intelligence platform that changes the way you perform data analytics.
DataChat helps you understand the data that your business collects by allowing you to chat in natural language - no programming experience required.
Now you can unlock actionable business insights faster - so you can stay ahead of the competition.
See your data in action with a few short conversations. DataChat understands the type of data you are using and selects the best charts and graphs to visualize your data.
Simplified Data Wrangling
Seamlessly connect to multiple data sources in seconds. DataChat cleans and merges your data so connection the dots is easier than ever.
Asymmetric Marketing Tips - Right to Your Inbox
Are you tired of reading the same tired marketing information?
Do you want to learn fresh, new marketing tactics that your competition doesn’t know about?
Just enter your email below to subscribe to our newsletter.