Pricing

A group of people are seated around a conference table in a modern office meeting room. They are discussing price elasticity. One person stands and presents an Auto Draft bar chart on a screen at the front of the room. Others work on laptops. The environment is sleek, with glass walls and wooden accents.

Understanding Price Elasticity: The Key to Smart Pricing Strategies

By Mark Hope / July 29, 2024 / 0 Comments

The article “Understanding Price Elasticity: The Key to Smart Pricing Strategies” explains the concept of price elasticity and its significance in setting effective pricing strategies. It covers how understanding the relationship between price changes and consumer demand can help businesses optimize pricing, enhance profitability, and remain competitive in the market.

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Close-up of a pen resting on a spreadsheet filled with numbers, with a calculator partially visible in the background. The focus is on the pen and part of the spreadsheet, suggesting a financial or pricing context.

Pricing Principles – The Ultimate Asymmetric Business Tool

By Mark Hope / July 26, 2024 / 0 Comments

The article “Pricing Principles” discusses foundational strategies for setting effective prices that balance customer value and business profitability. It covers key concepts like value-based pricing, competitive analysis, and price elasticity, offering insights on how to develop a pricing strategy that aligns with your business goals and market dynamics.

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Links

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